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www.salesinnovation.io

  • Grow your Business in APJ with Confidence

    Leverage our full-service sales outsourcing expertise to enter new markets or augment your existing teams in Asia Pacific & Japan with reduced risk and optimised cost.

    Partner with us

Why Sales Innovation

You need growth? We've got the strategy. 

  • Unsure how to start in APJ with limited risk? We’ll guide you.
  • Struggling to tap into new revenue streams? We’ll help you grow.
  • Stuck scaling your sales team? We’ve got you covered.


We treat your business like it’s ours—tailoring solutions, reducing risks, and empowering your success.

Learn more about us →

What We Do

Sales Innovation drives revenue growth for software and technology companies across APJ through full sales outsourcing services. With deep regional expertise, we offer end-to-end support—including lead generation, direct sales, channel sales, and customer success—enabling clients to expand their market presence and accelerate growth across APJ.

How We're Different

Sales Innovation stands out with a full-service sales outsourcing model that blends go-to-market strategy, execution, and leadership. Our team’s deep APJ expertise has guided software companies to success, leveraging local insights and hands-on execution to deliver rapid market expansion and revenue growth.

Why Sales Outsourcing?

Sales outsourcing enables companies to expand efficiently and cost-effectively by tapping into specialised expertise and proven strategies without the burden of an in-house team. It reduces operational costs and provides immediate access to local market knowledge, driving higher ROI and accelerating growth in new regions.

Common Challenges of APJ Market Entry

Direct Entry by Hiring Locally

  • Expensive to hire experienced talent
  • Easier to hire with good English rather than good sales skills and experience
  • Difficult to support remotely
  • Lacks ability to build strategy across markets
  • Opportunistic engagements
  • High churn among staff, partners, and customers disrupts continuity
  • Overall, very low success rate

Sending from HQ
​

  • More expensive to relocate
  • Difficulty adjusting to culture and languages
  • Little or no existing relationship to leverage
  • Long time to gain local market insight
  • Extremely long set-up time and path to profitability

Traditional Channels
​

  • Difficult to align interests with SaaS offerings
  • They are often focused on growing their services revenue
  • Unable to drive your strategic or lighthouse wins 
  • Need you to create market awareness and demand 
  • Protective of their customers

We Work With

International Enterprise Software Companies Entering Asia Pacific

Enterprise Software Companies Expanding to New Markets Within APJ

Mature Enterprise Software Companies Augmenting Existing Sales Force


Technology Companies Looking for Funding, Global JV or M&A Opportunities

Software Companies in Asia Pacific & Japan Looking to Expand Globally to US or EMEA

Ready to Drive Growth and Maximise Revenue?

Contact Us

Our Achievements

1.2 Billion

USD revenue successfully managed

21

Countries managed across APJ

700+

Sales quarters closed

41 Million

USD largest single software deal won

10 - 1700+

Teams of people managed

25+

Cities built up across APJ

30+

Software companies grown in Asia

800+

End User Organizations Sold

160 Million

Revenue achieved by building a transactional sales team in 3 years 

10

Languages were used to localize solutions, and new data centers were opened

 

Robust relationships with key customers in key markets

 

Experience in the entire spectrum of technology

We're Proud to Represent

Lubentis, Smarts Logistics Solutions and DT/DX Specialist

"Through our partnership with Sales Innovation, Lubentis successfully entered the Southeast Asian market for warehouse management systems within just two months, securing multiple potential clients and strategic partnerships. Their expertise has been instrumental in driving tangible business results and refining our market strategy."

Sang-Kyu Oh, Lubentis CEO

Unlock New Markets with Confidence

Navigating APJ market entry is complex, but it doesn't have to be! Partner with Sales Innovation for end-to-end sales outsourcing, tailored strategies and on-the-ground expertise to fast-track your success in this dynamic region.

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